To the consumer market alone can change the \

fertieg97

,[link widoczny dla zalogowanych]
Founder Group announced the macro? Group will in the product, channel, R & D cooperation in many aspects, both the brand and the two sides of the listed companies will each maintain their independence, does not involve any equity transactions. Macro? Will participate in the Founder of products and provide brand planning, research design. Macro? Hope the cooperation with the Founder PC shipments to China the top three ranking.
both sides of that collaboration, can be described as powerful combination. The two sides complement each other sales channels, but also called on the biggest bright spot: Founder established as a local PC makers, in government, education, telecommunications and other industrial markets as well as four to six low-level market has deep experience and broad influence, The macro? as the current international ranking second PC manufacturers, sales channels focused on the consumer market, especially one to three consumer market. With the deepening of cooperation, the two sides complement each other, their respective merits, a PC sales market, covering almost all of the super-channel empire is taking shape.

the first quarter of this year, Acer? laptop than HP, with 19.4% share of the world's first, the revenue of 50 billion U.S. dollars. Global notebook market leader,[link widoczny dla zalogowanych], but the macro? In the Chinese market's performance is not satisfactory, there is no glory in the European and American markets. The reason is the weakness of its channels with the ability to grasp the Chinese market is the biggest Achilles heel.

with almost all international known enterprises,[link widoczny dla zalogowanych], the macro? in China a bit \These can not be changed overnight. In the channels, the Chinese PC market Founder steeped for decades, have an unparalleled advantage. First, as the 1-3 market saturation, low-level PC market is becoming a major growth market, while low-level market is the macro? The short board. From the channel management, channel incentive to the brand awareness in the rural market, the macro? Require a huge investment, it may not see results, which is the Founder of the long term. \Macro? Can make use of the Founder of the brand and channel to open as soon as possible low-level market.

Second, the industry, each PC manufacturers market is also highly valued. Acer? Chairman JT Wang at the press conference on the cooperation it clear that the Founder in education, government, telecommunications and other sectors of client resources and channels of resources is a macro? Most valued. Era from the laser illumination, the Founder to the market in the industry has accumulated rich resources. Cooperation with the Founder, Acer? To the consumer market alone can change the \

advantage of Acer is the one to three cities in terms of channel and consumer customers. Meanwhile, the Acer brand with multiple channels operating advantages, from the early Gateway, Packard Bell to later eMachines, long ago, Acer adjustment of its own market strategy from the previous \brand building. \By working together, the Acer brand is also conducive to Founder's extension of its brand.

cooperation of both sides, the macro? Founder majority of sales through the channel and the influence of the computer market to the low level of market penetration, including four to six cities, rural areas and industry and government customers and other market segments . The Founder can with macro? The power to strengthen its consumer market in one to three influence, even with the macro?'s Global marketing channels to enter the international market. So, the two sides in the global market and domestic market all have a perfect channel system, with a snapping wrist and Lenovo channel full strength.

PC market in the world to those who have channels. PC market to different user needs to make all manufacturers offer a variety of products, and for different products and different levels of channel derived segments. And different brands have different channel positioning mode, this macro? And Founder of cooperation in the Chinese market, will be the channel for both product lines and effective supplement to face more segmentation of the market, this supplement rather necessary, for these two is that this cooperation will be a rare opportunity. Macro? Cooperation with the Founder, the ability to think of even greater impact given it? Let us wait and see.